// HOW WE ENGAGE

Start with the business decision.
Not a retainer.

Bring us the problem, the opportunity or the part of growth that is not adding up. We will help determine what it needs and how far we should go.

START WITH A DECISION SPRINT →BRING US THE PROBLEM →

THREE COMMON STARTING POINTS

01
Find the right moveEvidence + a 90-day plan
02
Move one priorityFocused leadership + execution
03
Own growth over timeEmbedded senior leadership

// COMMON WAYS TO START

Choose the situation that sounds like yours.

You do not need to know which service to buy. Start with what the business needs to decide or move.

01You need a clear answer

Start with a decision sprint.

We investigate the opportunity, pressure-test the assumptions and give you a practical 90-day plan before you fund months of execution.

Good fit: Best when the problem is important, but the right move is not obvious.

EXPLORE THE SPRINT→
02You know what must move

Give us the initiative.

We lead a focused growth priority from strategy through execution, using the exact expertise the work requires.

Good fit: Best when the objective is clear and ownership or capacity is missing.

BRING US THE INITIATIVE→
03Growth needs an owner

Embed senior leadership.

A senior growth leader connects priorities, people, partners and performance while specialist execution flexes around the business.

Good fit: Best when marketing is active, but nobody senior is accountable for making it add up.

EXPLORE FRACTIONAL CMO→

// THE PROCESS

One problem. Four clear steps.

We keep the process simple enough to understand and rigorous enough to trust.

01

Bring us the problem

Tell us what is not adding up. You do not need to diagnose the marketing discipline.

02

Find the constraint

We use evidence to locate the decision, gap or broken handoff that matters most.

03

Choose the move

We define what deserves action now, what can wait and what should not be funded.

04

Build momentum

We can advise, lead the initiative or stay embedded through execution and performance.

// WHAT CHANGES

Less uncertainty. More useful movement.

CLEARER PRIORITIES

Know what deserves attention before activity and spending multiply.

ONE ACCOUNTABLE OWNER

Strategy, specialists and decisions stay connected to the business outcome.

THE RIGHT TEAM FOR THE MOVE

Use the expertise required now without inheriting a fixed agency bench.

EVIDENCE OVER ACTIVITY

Measure whether the work creates useful movement, not whether everyone stayed busy.

// PROOF IN THE WORK

You should feel the experience before you sign.

We do not sell a senior title and hand your company to a learning curve. The value should show up in sharper decisions, fewer wasted moves and work that finally connects.

26+YEARS OF SENIOR EXPERIENCE
260+ENGAGEMENTS
0JUNIOR HANDOFFS
REPOSITION THE BUSINESS

Make the offer easier to understand and choose.

We repositioned physical therapy around performance, prevention and everyday life, then aligned the website, patient education, partnerships and acquisition.

LAUNCH PHYSICAL THERAPY
CONNECT THE GROWTH SYSTEM

Stop running channels like separate businesses.

We connected expansion strategy and leadership priorities with digital, broadcast, outdoor, events, community and direct response around one commercial plan.

AMERICAN DESIGN & BUILD
PROTECT THE INVESTMENT

Recommend the right move, even when it means less work for us.

We helped a relationship-led business choose a path that fit its stage and budget instead of forcing it into the largest possible retainer.

PLAN2PLACEMENT
“
Most agencies pitched the biggest retainer they could. Chris recommended a path that fit our stage and budget, not his.
SCOTT PANEK · CEO, PLAN2PLACEMENT

Not sure where to start?

That is exactly what the first step is built to solve. Bring us the situation and we will help determine the right move.

TELL US WHAT IS GOING ON →