// OutSwarm Diagnostic

// OutSwarm Diagnostic

Your marketing isn’t broken. It’s fragmented.

Your marketing isn’t broken. It’s fragmented.

Your marketing isn’t broken. It’s fragmented.

OutSwarm aligns strategy, specialists, reporting, and execution into one accountable growth operating system.

OutSwarm aligns strategy, specialists, reporting, and execution into one accountable growth operating system.

OutSwarm aligns strategy, specialists, reporting, and execution into one accountable growth operating system.

Christopher Lemos, founder and growth operator
Christopher Lemos, founder and growth operator

Christopher Lemos

Experience spans organizations representing
19% of the Fortune 100, 8% of the Fortune 500, and founder-led companies across multiple industries.

Experience spans organizations representing 19% of the Fortune 100,
8% of the Fortune 500, and founder-led companies across multiple industries.

The person leading your growth matters.

OutSwarm is led by Christopher Lemos, whose career has been built across agency leadership, customer experience, solutions engineering, and growth strategy. That breadth creates the pattern recognition to see growth constraints others miss, and the experience to know which opportunities are actually worth pursuing.

26+

Years Experience

Years Experience

260+

260+

Client Engagements

Client Engagements

9 • 8 • 7

9 • 8 • 7

Years Leading Agency CX Technology

Global Brands + SMBs

Global Brands + SMBs

Enterprise rigor. Founder-led practicality.

Enterprise rigor. Founder-led practicality.

Most Fractional CMOs have marketing experience. Few have spent decades connecting strategy, execution, customer experience, technology, and growth.

Most Fractional CMOs have marketing experience. Few have spent decades connecting strategy, execution, customer experience, technology, and growth.

Most Fractional CMOs
have marketing experience. Few have spent decades connecting strategy, execution, customer experience, technology,
and growth.

// DOES THIS SOUND FAMILIAR?

// DOES THIS SOUND FAMILIAR?

Growth hasn’t stopped. It’s just become harder to explain.

Growth hasn’t stopped. It’s just become harder to explain.

Growth hasn’t stopped. It’s just become harder to explain.

Many founder-led companies don’t have a marketing problem; they have growing operational complexity. If several of these feel familiar, you’re exactly who we built OutSwarm for.

Many founder-led companies don’t have a marketing problem; they have growing operational complexity. If several of these feel familiar, you’re exactly who we built OutSwarm for.

Many founder-led companies don’t have a marketing problem; they have growing operational complexity. If several of these feel familiar, you’re exactly who we built OutSwarm for.

01

Growth has become harder to predict.

Growth has become harder to predict.

What used to work consistently doesn’t anymore.

02

You have agencies, freelancers, and tools.

You have agencies, freelancers, and tools.

No one owns the entire marketing system.

03

Every important marketing decision

Every important marketing decision

Still ends up on your desk.

04

Everyone is busy.

Everyone is busy.

You’re just not sure the work is adding up to meaningful growth.

05

You’ve invested in marketing before.

You’ve invested in marketing before.

The business still depends on you to connect the dots.

06

You know marketing could perform better.

You know marketing could perform better.

You’re just not convinced another agency is the answer.

If several of these sound familiar, you’re not alone. The next section explains why this happens to so many growing companies.

If several of these sound familiar, you’re not alone. The next section explains why this happens to so many growing companies.

// THE HIDDEN PROBLEM

// THE HIDDEN PROBLEM

Marketing isn’t broken. Ownership is.

Marketing isn’t broken. Ownership is.

Marketing isn’t broken. Ownership is.

As companies grow, marketing doesn’t usually get worse; it becomes harder to coordinate.

As companies grow, marketing doesn’t usually get worse; it becomes harder to coordinate.

As companies grow, marketing doesn’t usually get worse; it becomes harder to coordinate.

Without an Operating Layer

Without an Operating Layer

Everything still routes through the founder.

Everything still routes through the founder.

The Founder Still Owns

Strategy decisions
Agency management
Campaign approvals
Vendor coordination
Reporting reviews

Strategy decisions
Agency management
Campaign approvals
Vendor coordination
Reporting reviews

The Result

Decisions slow down
Work gets duplicated
Priorities keep shifting

Decisions slow down
Work gets duplicated
Priorities keep shifting

The hidden cost of founder-led marketing.

The hidden cost of founder-led marketing.

Bottleneck pattern

Decisions wait

Priorities conflict

Work duplicates

Context gets lost

With OutSwarm

With OutSwarm

Ownership shifts into one accountable system.

Ownership shifts into one accountable system.

The Founder Keeps

Company vision
Major business decisions

Company vision
Major business decisions

OutSwarm Owns

Growth strategy
Prioritization
Specialist coordination
Execution rhythm
Accountability

Growth strategy
Prioritization
Specialist coordination
Execution rhythm
Accountability

The Payoff

✓ Faster decisions
✓ Clear ownership
✓ Aligned execution
✓ Growth compounds

✓ Faster decisions
✓ Clear ownership
✓ Aligned execution
✓ Growth compounds

How growing companies regain momentum.

How growing companies regain momentum.

// WHY OUTSWARM IS DIFFERENT

Executive leadership. Expert execution. One accountable operating system.

Executive leadership. Expert execution. One accountable operating system.

Executive leadership. Expert execution. One accountable operating system.

Most companies choose between a Fractional CMO and another agency.

Most companies choose between a Fractional CMO and another agency.

Most companies choose between a Fractional CMO and another agency.

OutSwarm gives you both: senior leadership plus the specialist capacity to execute.

OutSwarm gives you both: senior leadership plus the specialist capacity to execute.

OutSwarm gives you both: senior leadership plus the specialist capacity to execute.

We set priorities, make decisions, and own accountability—then plug in proven experts only where the business needs more capacity or depth.

We set priorities, make decisions, and own accountability—then plug in proven experts only where the business needs more capacity or depth.

We set priorities, make decisions, and own accountability—then plug in proven experts only where the business needs more capacity or depth.

Leadership + Specialists = Business Growth

Leadership + Specialists = Business Growth

Leadership + Specialists = Business Growth

One operating rhythm

One operating rhythm

Leadership

Leadership

Sets direction

Executive strategy

Decision making

Prioritization

Accountability

Specialists

Specialists

Executes with depth

Paid Media

SEO

Creative

CRM

Content

Analytics

Business Growth

Business Growth

Compounds into outcomes

Faster decisions

Better execution

Clear accountability

Less founder dependence

Sustainable growth

Strategy without execution is advice. Execution without leadership is activity. OutSwarm delivers both.

Strategy without execution is advice. Execution without leadership is activity. OutSwarm delivers both.

Strategy without execution is advice. Execution without leadership is activity. OutSwarm delivers both.

// client proof

Trusted when growth needs sharper judgment.

Trusted when growth needs sharper judgment.

Trusted when growth needs sharper judgment.

Selected proof from businesses that needed more than marketing activity: clearer decisions, steadier execution, and leadership-level growth support.

Selected proof from businesses that needed more than marketing activity: clearer decisions, steadier execution, and leadership-level growth support.

Featured client voice

“One day they were improving landing page conversion rates, the next they were advising on team performance and growth initiatives. They became a trusted extension of our leadership team.”

“One day they were improving landing page conversion rates, the next they were advising on team performance and growth initiatives. They became a trusted extension of our leadership team.”

“One day they were improving landing page conversion rates, the next they were advising on team performance and growth initiatives. They became a trusted extension of our leadership team.”

Joe Tunney

President & CEO, American Design & Build

Founder takeaway

OutSwarm gives leadership a sharper read on what’s slowing growth, then aligns strategy, specialists, and execution so that growth decisions no longer depend on guesswork.

Decision-ready guidance

Chris brought executive-level marketing leadership, drove key initiatives, and made me a stronger CEO.

Elizabeth Wheeler · CEO · Launch Physical Therapy

“He’s constantly thinking several moves ahead, helping leaders identify risks, opportunities, and strategic decisions.”

Bill Schafer ·CEO · Enzi Motors

Chris told us what we needed to hear, brought fresh insights to every meeting, and made us feel like his only client.

Anthony Lee · CEO · Zap Mortgage

Compact case highlight

American Sentry Solar

American Sentry Solar

Worked alongside leadership to support residential solar growth through homeowner education, lead generation, content strategy, creative production, sales enablement, marketing leadership, talent evaluation, community initiatives, and market expansion efforts.

Worked alongside leadership to support residential solar growth through homeowner education, lead generation, content strategy, creative production, sales enablement, marketing leadership, talent evaluation, community initiatives, and market expansion efforts.

· Homeowner Education & Customer Acquisition · Video, Photography & Content Systems

// WHAT HAPPENS NEXT

// WHAT HAPPENS NEXT

The first conversation is a diagnostic—not a sales pitch.

The first conversation is a diagnostic—not a sales pitch.

The first conversation is a diagnostic—not a sales pitch.

Our goal isn’t to convince you to hire us. It’s to determine whether OutSwarm is actually the right solution for your business. If we’re not, we’ll tell you.

Our goal isn’t to convince you to hire us. It’s to determine whether OutSwarm is actually the right solution for your business. If we’re not, we’ll tell you.

Our goal isn’t to convince you to hire us. It’s to determine whether OutSwarm is actually the right solution for your business. If we’re not, we’ll tell you.

1

Tell us about your business

Complete a short request form so we understand your business, current challenges, and goals before we meet.

2

We’ll review everything personally

Christopher personally reviews every request. If it doesn’t appear to be a good fit, we’ll tell you before scheduling a call.

3

Your 30-minute Diagnostic Call

No sales deck. No presentation. No pressure. We’ll discuss your business, identify where growth is getting stuck, and share our honest perspective.

4

Honest next steps

If OutSwarm can help, we’ll explain how. If another approach would serve you better, we’ll tell you that instead.

We’d rather earn your trust than win a client who isn’t the right fit.

We’d rather earn your trust than win a client who isn’t the right fit.

We’d rather earn your trust than win a client who isn’t the right fit.

Ready to talk now?

Ready to talk now?

Choose a time based on current availability and we’ll use the call to diagnose fit, not pressure a decision.

Prefer follow-up first?

Prefer follow-up first?

Submit your details and we’ll review the context before reaching out with the most appropriate next step.

// BEFORE WE TALK

// BEFORE WE TALK

A few questions you might be wondering.

A few questions you might be wondering.

A few questions you might be wondering.

Everything starts with a conversation. Here are a few questions we hear most often.

Everything starts with a conversation. Here are a few questions we hear most often.

Everything starts with a conversation. Here are a few questions we hear most often.

How is OutSwarm different from a traditional marketing agency?

Do I need a full marketing team to work with OutSwarm?

Will I work directly with Christopher?

What happens during the Diagnostic Call?

How quickly can we get started?

Tell Us About Your Business

Share a few details about your goals or challenges. Every inquiry is reviewed personally, and we’ll typically respond within one business day.

We’ll only use your information to respond to your inquiry.

Prefer to talk sooner?

Book a complimentary 15-minute introductory conversation.

Executive-Level Perspective

Work directly with experienced growth leaders—not junior account managers.

No Sales Pressure

Our first conversation is focused on understanding your business, goals, and challenges—not delivering a sales pitch.

Flexible Engagement

Whether you need strategic guidance, project execution, or an embedded partner, we’ll help determine the right fit together.

OutSwarm

Growth leadership for founders who need alignment, not another agency.

© 2026 OutSwarm. All rights reserved.

© 2026 OutSwarm. All rights reserved.